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Past events



28 Apr 2016

The Great Debate: Marketing vs. Communication - which comes first?

It’s the great debate – set to inflame the loyalties of all communication and marketing professionals in Canberra. The debate to end all debates: Marketing vs. Communication.

Is what you do marketing or communication? Are they the same? Is one more important or influential than the other? Which discipline owns your organisation’s brand? Does it matter?

We have a great lineup of champions tackling the big questions – some of the most influential communicators and marketers in Canberra. We’ll be announcing them over the coming weeks, so stay tuned!

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UPDATE: Meet the contenders!

In the Communication corner we have:

  • David PembrokeThe founder and managing director of contentgroup, former ABC journo and communication adviser to the Australian Olympic Rowing Team and the Wallabies, David is a formidable foe in this great debate.
  • Mardi StewartThe first certified Communication Management Professional in Australia, Mardi’s host of Gold Quill Awards and high-stakes government campaigns make her a quality competitor!

In the marketing corner we have:

  • Marina SimonciniPR and communication specialist Marina comes fully equipped with experience in emotive and challenging communication environments and a Cannes Film Festival Silver Dolphin Award.
  • Warren AppsPartner/director of Canberra’s fastest-growing communication agency, Coordinate, and director of the CBR Brave, Warren’s got talent, ‘tude and an ice hockey team!

And our Chief Wrangler (aka debate adjudicator) is:

  • Dr David Marshall AM: Leading media specialist and Director of Talkforce Media and Communication Strategists, David received an Order of Australia (AM) for his work in the tourism, business, health and community sectors.

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It’s going to be wonderfully brutal.

And wonderfully educational.

Attendees will leave with a new perspective on the roles of marketing and communication within their organisation, knowledge and skills to bridge the great divide, and ideas on how to approach the scope creep that invariably occurs over time.

Register here >

Find out more »

31 Mar 2016

Chat'em House - March meetup

Chat ‘em House is IABC Canberra’s informal problem-solving, free-wheeling, peer mentoring meetup held monthly at different chatting-friendly locations around the city.

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25 Feb 2016

Chat'em House - February meetup

With the focus on estimates this month and the ramping up of election campaigning both here and in the US, we’re planning on discussing the quirks of communicating in a political environment, as well as the skills and tools that are making for successful election campaigns.

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24 Feb 2016

2016 Kickoff Cocktail Hour

Join us for a 2016 kick-off networking event that will help you build connections across Canberra’s communication profession and hear more about our international and local Chapter programs.

Find out more »

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