We asked IABC Canberra President, Victor Zalakos, to explain why he decided to pursue certification and to describe the process. I sat for the Strategic Communication Management Professional certification at the IABC world conference in Washington DC in June this year and am proud to be one of thirteen communicators worldwide (and the first one in Australia) to hold this prestigious certification. I chose to apply for a number of reasons. I wanted to see if I rated on the world stage. And ..... Read more »

I was preparing for a presentation recently, and saw a connection between the skills required by today's communication professionals (to develop strategies for a social audience) and David Bowie. Sounds like a bit of an oddity (pardon the terrible pun), but there is a link here. A GIF produced by artist Helen Green in celebration of David Bowie’s 68th birthday became one of the most shared pieces on social media following his passing. Titled Time may change me, this to me is a perf..... Read more »

IABC Asia-Pacific Regional Conference Singapore, 23-25 August 2017 The theme for our conference is Fusion: Connecting Communicators. Our goal is to connect communicators across the APAC region and the world to inspire, foster best practice, and promote leadership in the communications profession. The Conference will feature two days of inspiring and relevant keynotes and best-practice sessions. A Leadership Institute on 23 August (for IABC members) and a Gala Dinner on 24 August a..... Read more »

IABC World Conference Washington DC, 11-14 June 2017    With the theme Global Business: Lead Communication—Make Real Impact, the World Conference is an opportunity to elevate your career, to highlight the global rise of communication as a business-crucial part of the organisation, and to build some amazing connections. Like Canberra, Washington D.C. has been challenged to grow beyond its government roots to become a strong and growing hub for innovation. This makes it a perfect learn..... Read more »

It’s starting to get cold in Canberra, the leaves are turning and in many cases have dropped. The days are largely beautiful. Clear, sunny and bright. A fitting backdrop for the visit of the UKs head communicator. Alex Aiken’s visit brought a sense of purpose and of importance to our profession. His rallying cry for boldness, leadership and bravery in communication practice was well received. Aiken believes that government communicators should be out in the market place, meeting people an..... Read more »

One free FUSION 2017 registration up for grabs for a lucky IABC Canberra member IABC Canberra is giving one lucky member a registration to FUSION 2017 (worth AUD$600) plus a AUD$300 travel stipend. Fusion 2017 is our region’s first conference and will be held in Singapore this August (see story below). Your assignment? Attend Fusion 2017 in Singapore from 23 – 25 August and send us a daily update for our blog and Twitter feed, plus a newsletter article telling about your Fusion e..... Read more »

Come and make a difference by joining IABC Canberra's Board! There are several casual vacancies now available. Board members meet once a month and contribute to the planning and organisation of regular speakers and events throughout the year, as well as keeping our members informed and connected to other communication professionals internationally. A seat on the board is an amazing opportunity for you to: expand your skills and experience into new areas advocate for your profess..... Read more »

Todd Wheatland is a recognised authority on content, B2B and social marketing. He is head of global strategy at King Content and recently spoke at an IABC lunch event in Canberra. Listening to him speak about how the world has become more visual through digital content, it’s easy to see how his projects have been recognised around the world and hard not to be caught up in his genuine passion for driving engagement with content. He reflected that in the past six years the way of promoting..... Read more »

Find out with these key metrics 8 July, 2016 Molly Campbell shares some stand-out lessons in social media success from Smashed Abacus’  Cam Steed who spoke at the 2016 IABC World Conference. At conferences I’ve often found myself listening to speakers talk about big ideas. They have an inspiring opinion, propose a new approach to business as usual or talk about great things they’ve done that reignite my passion for the communications profession. These are all important lesson..... Read more »

The IABC World Conference is a high-octane gathering that mixes big picture ideas on business and societal transformation with insights for improving business communications practice. But the real kicker is the international connections and the buzz of being in a great city like New Orleans. Here are some of my highlights of the IABC World Conference 2016 Impossible! Why not? Helen Marriage, the artistic director of Artichoke, delivered an inspiring opening keynote that really illustrat..... Read more »